How to configure Facebook Business Manager privacy settings?
Answer
Configuring Facebook Business Manager privacy settings is essential for controlling access to your business assets, managing team permissions, and protecting sensitive data. The process primarily revolves around Meta Business Suite (formerly Business Manager), where you can adjust user roles, asset permissions, and integration settings. Key areas to focus on include managing people and permissions, controlling business portfolio access, and reviewing third-party integrations.
- User access control is managed through the "People" section in Business Settings, where admins can assign specific roles like Admin Access or Employee Access [9]
- Business portfolio permissions can be modified for individuals or teams, though full control of the portfolio is required to make changes [3]
- Privacy settings for pages include country/age restrictions and comment moderation tools, accessible through Page Settings [5]
- Business integrations can be reviewed or removed entirely in the "Business Integrations" section of account settings [10]
Configuring Facebook Business Manager Privacy Settings
Managing User Access and Permissions
The foundation of Business Manager privacy begins with controlling who has access to your business assets and what they can do. This is handled through the "People" section in Business Settings, where admins can add team members, assign roles, and adjust permissions. The system uses a role-based access model where each user is granted specific privileges based on their responsibilities.
To add or modify user access:
- Navigate to Business Settings > Users > People in Meta Business Suite [9]
- Click "Add" and enter the email address of the person you want to invite
- Assign one of the predefined roles:
- Admin Access: Full control over the business account, including adding/removing people and managing assets [9]
- Employee Access: Limited to specific tasks assigned by admins
- Finance Analyst/Finance Editor: Roles specifically for managing billing and payments
- For existing users, select their name and click "Edit" to modify their role or remove access
Important considerations for user management:
- Permanent vs. temporary access: Adding an ad account to Business Manager is permanent, while requesting access is temporary and can be revoked [6]
- Asset-level permissions: Some assets (like Pages or ad accounts) may have additional permission settings that override general user roles [3]
- Verification requirements: Certain actions (like adding payment methods) may require additional identity verification
- Audit trail: Business Manager maintains a log of permission changes, which can be reviewed in the "Activity Log" section
For business portfolios specifically, the process differs slightly:
- Go to Settings > People in Meta Business Suite
- Select the person whose access you want to change
- Under "Business Portfolio Access," modify their role (requires full control of the portfolio) [3]
Configuring Page and Asset Privacy Settings
Beyond user management, Business Manager provides granular controls for your business assets' privacy settings. These settings determine who can see your Page, interact with your content, and access your business information. The most critical privacy controls are found in the Page Settings and Business Integrations sections.
For Facebook Pages connected to your Business Manager:
- Visibility controls allow you to:
- Set country restrictions to limit Page visibility by location [5]
- Implement age restrictions to comply with regional regulations
- Adjust comment moderation settings to automatically hide comments containing specific keywords
- Messaging settings can be configured to:
- Enable/disable Messenger for your Page
- Set response time expectations
- Create instant replies or away messages
- Tagging controls let you:
- Review tags before they appear on your Page
- Block specific users from tagging your Page
To access these settings:
- Go to your Facebook Page
- Click Page Settings in the left menu
- Navigate to sections like "General," "Messaging," or "Visitor Posts" [5]
For business integrations (third-party apps connected to your account):
- Review all active integrations by going to Settings & Privacy > Settings > Business Integrations [10]
- Each integration will show:
- The date it was added
- What information it can access (Pages, ad accounts, etc.)
- When permissions expire (typically after 90 days of inactivity)
- You can:
- View detailed permission settings
- Renew permissions if needed
- Remove integrations completely (though they may retain previously shared data)
Critical notes about privacy settings:
- Country restrictions apply to both organic and paid content visibility [5]
- Removed integrations can still access public information about your business [10]
- Permission changes may take up to 24 hours to fully propagate across all systems
- Some settings (like certain ad account permissions) may be locked if assets are shared with external partners [3]
Sources & References
business.facebook.com
support.realgeeks.com
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